Ruby Unsweetened Hibiscus Water

Unsweetened Hibiscus Water

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10 oz / $0.39 per oz

What do you get when you combine hibiscus flowers and water? (Nope, not a love potion.) A ruby red concoction with zero calories and twice the antioxidants of pomegranate juice or green tea.

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  • Gluten Free
  • Orthodox Union Kosher Certified Kosher
  • Certified USDA Organic
  • Vegan

Mix up your hydration routine with ruby red hibiscus water. A zero sugar, zero cal elixir packed with benefits like antioxidants, vitamins, and electrolytes, Ruby water quenches thirst while doing your body good. It's very similar to hibiscus tea but Ruby's process of ambient brewing the leaves makes it less astringent than your everyday tea. What does it taste like? Somewhere between dried cherries, ripe cranberry, tart pomegranate, and green apple.

Ruby ethically sources their variety of hibiscus from its home of West Africa.

Good news! Separate the glass jar and metal lid and recycle both in a curbside bin.
These are general guidelines for broadly-recyclable materials. Check with your local recycler to confirm what they take.

Hive Five™ Certified

No need to guess what's in your food or how it was made. Our experts vet every product for ingredient integrity, responsible sourcing, and great taste using our own criteria called the Hive Five.

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ingredient integrity


low carbon footprint


recyclable packaging


committed to social good


rave worthy

How it does good

Less is more

The Rubyverse was created in response to the global obesity epidemic, which is in no small part due to the extreme quantities of added sugar in daily diets. And the key driver of over consumption of added sugar? Sugary beverages. Ruby hopes to counterbalance the growing issue with their low to no sugar hibiscus waters to help people who are actively decreasing their sugar intake.

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About the Brand


With organic hibiscus waters in hand, Ruby is creating a world where less sugar doesn’t mean less taste. Sparked by Founder Noah Wunsch and his search for a natural way to curb his sugar cravings, Ruby is a red fever dream come true. Multiple strains of the tropical flower exist around the world, but Ruby landed on the strain with the most flavorful profile—hibiscus sabdariffa. And with health benefits like electrolytes, vitamin C, and having double the antioxidants of pomegranate juice or green tea, hibiscus water is here to stay.

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How to use

Ruby recommends mixing their water with a morning coffee—the bitterness of the coffee brings out the brightness of hibiscus. Also great as a post-workout bev or mixer with tequila, mezcal or vodka.

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