Exercise is supposed to make you feel great, but Cure's CEO and Founder, Lauren Picasso, would experience headaches and nausea after a long run or bike ride. It turns out she was dehydrated, but the solution wasn't as simple as just drinking water—it was about replacing electrolytes lost through sweat, alcohol, and daily life. But Lauren was shocked by the electrolyte drinks out there. They were all neon-colored and full of sugar and artificial ingredients. So, she made her own: an electrolyte drink mix with only plant-based, non-GMO ingredients that taste as good as it feels. Because when it comes to our health, we shouldn't have to make trade-offs.