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Hive Five™ Certified
No need to guess what's in your food or how it was made. Our experts vet every product for ingredient integrity, responsible sourcing, and great taste using our own criteria called the Hive Five.
![](https://cdn.shopify.com/s/files/1/0333/4881/2936/files/ingredient_integrity_icon_27a04270-a800-4558-ae49-7fb0cbcaf398.png?v=1696972585)
Ingredient
Integrity
Alaffia's practices Regenerative Agriculture for all West African ingredients and has helped plant thousands of trees to restore affected areas. Alaffia's products do not contain ingredients on Hive's No Good, Dirty Rotten list of banned and watch list ingredients.
![](https://cdn.shopify.com/s/files/1/0333/4881/2936/files/low_carbon_footprint_icon_02e584e9-f138-4d4f-b995-adb88014f9a7.png?v=1696972585)
Low Carbon
Footprint
Alaffia has ethical trade practices requirements, promotes gender equality through fair wages and is certified For Life by ECOCERT.
![](https://cdn.shopify.com/s/files/1/0333/4881/2936/files/recyclable_packaging_icon_5aca34fd-5eb1-4beb-a125-d11665f79729.png?v=1696972585)
Recyclable
Packaging
Alaffia packages their products in widely recyclable and post-consumer recycled HDPE #2 bottles, which are also less likely to shed microplastics because of their inert composition.
![](https://cdn.shopify.com/s/files/1/0333/4881/2936/files/social_good_icon_64513dc9-fa4d-463e-8c77-bc34c08f064a.png?v=1696972585)
Committed to
Social
Good
Alaffia is a social enterprise first. By being in business, they are working to ensure that African resources empower African communities and help alleviate poverty in West Africa. In 2018, Alaffia received the Award for Corporate Excellence from the U.S. State Department for Women’s Economic Empowerment.
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Rave Worthy
Our team personally tests every product to make sure it’s good enough to end up in your home, not a landfill.
![](https://cdn.shopify.com/s/files/1/0333/4881/2936/files/ingredient_integrity_icon_27a04270-a800-4558-ae49-7fb0cbcaf398.png?v=1696972585)
Alaffia's practices Regenerative Agriculture for all West African ingredients and has helped plant thousands of trees to restore affected areas. Alaffia's products do not contain ingredients on Hive's No Good, Dirty Rotten list of banned and watch list ingredients.
![](https://cdn.shopify.com/s/files/1/0333/4881/2936/files/low_carbon_footprint_icon_02e584e9-f138-4d4f-b995-adb88014f9a7.png?v=1696972585)
Alaffia has ethical trade practices requirements, promotes gender equality through fair wages and is certified For Life by ECOCERT.
![](https://cdn.shopify.com/s/files/1/0333/4881/2936/files/recyclable_packaging_icon_5aca34fd-5eb1-4beb-a125-d11665f79729.png?v=1696972585)
Alaffia packages their products in widely recyclable and post-consumer recycled HDPE #2 bottles, which are also less likely to shed microplastics because of their inert composition.
![](https://cdn.shopify.com/s/files/1/0333/4881/2936/files/social_good_icon_64513dc9-fa4d-463e-8c77-bc34c08f064a.png?v=1696972585)
Alaffia is a social enterprise first. By being in business, they are working to ensure that African resources empower African communities and help alleviate poverty in West Africa. In 2018, Alaffia received the Award for Corporate Excellence from the U.S. State Department for Women’s Economic Empowerment.
![](https://cdn.shopify.com/s/files/1/0333/4881/2936/files/rave_worthy_icon_d880f9fb-da51-41b1-8593-88d5b30105a1.png)
Our team personally tests every product to make sure it’s good enough to end up in your home, not a landfill.
Goldie
![Hive Five Certified logo](https://cdn.shopify.com/s/files/1/0333/4881/2936/files/hive-five-certified-yellow.png)
Alaffia started with Olowo-n'djo Tchala and Prairie Rose Hyde and their deep sense of responsibility and love for humankind. Their women's cooperatives in West Africa handcraft indigenous raw ingredients which the Alaffia team in Olympus, Washington uses to create the finished products using traditional African recipes and methods. By purchasing these handcrafted skin and hair care products, you're helping empower women and families in Togo, West Africa.
Third Party Certifications
Alaffia
The story of Alaffia grew out of West African soil in 1996 when a young man from Togo, West Africa, met a young woman from rural Washington State. Inspired by a shared calling to do right by the world, Alaffia was born. Founded in 2003, Alaffia continues to redefine the natural products industry through its values of beauty, equality and empowerment to make safe and efficacious products for hair, face, and body care.
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