Hive Five™ Certified
No need to guess what's in your food or how it was made. Our experts vet every product for ingredient integrity, responsible sourcing, and great taste using our own criteria called the Hive Five.
ingredient integrity
low carbon footprint
recyclable packaging
committed to social good
rave worthy
How it does good
Empowering women and families in West Africa
Alaffia started with Olowo-n’djo Tchala and Prairie Rose Hyde and their deep sense of responsibility and love for humankind. Their women's cooperatives in West Africa handcraft indigenous raw ingredients which the Alaffia team in Olympus, Washington uses to create the finished products using traditional African recipes and methods. By purchasing these handcrafted skin and hair care products, you're helping empower women and families in Togo, West Africa.
Alaffia has ethical trade practices which helps guide their partnerships with suppliers in West Africa and around the world. They also promote gender equality through fair wages and are certified For Life by ECOCERT.
Learn MoreAlaffia has a Reforestation program that utilizes Regenerative Agricultural practices for all West African ingredients and have helped plant thousands of trees to restore affected areas.
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A portion of Alaffia sales go towards improving living conditions by helping with maternal care, education, school supplies, reforestation, eyeglasses, and school construction.
Learn MoreAlaffia uses broadly recyclable plastic in their packaging.
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About the Brand
Alaffia
The story of Alaffia grew out of West African soil in 1996 when a young man from Togo, West Africa, met a young woman from rural Washington State. Inspired by a shared calling to do right by the world, Alaffia was born. Founded in 2003, Alaffia continues to redefine the natural products industry through its values of beauty, equality and empowerment to make safe and efficacious products for hair, face, and body care.
Shop Brand*How to use
If you're looking to moisturize, we recommend warming up a bit of it in the palm of your hands and then applying to your skin or hair.
What People Are Saying
- Reviews
- Questions
- skin
- shea butter
- Shea
- vitamins
- eyes
- Ah-mazing
- Nobody
- moisturizer
- nothing
- feeling
United StatesPure Shea Butter
AWESOME! Nothing but shea butter. Exactly what we needed and feels fantastic on your skin
United StatesI almost gave 4 stars because of its really hard consistency but this is my first time buying unrefined Shea butter so that may be normal. Other than that, it’s Ah-mazing! So perfect for locking in moisture after a hot shower especially in the winter. Smells good and works great! My skin feels incredible!
United StatesWONDERFUL!!
LOVE this Shea butter!! Goes on nice and smooth. Love knowing it's UNREFINED!!! It has the vitamins etc. that actually helps heal the skin. I needed a good moisturizer. My first Shea from a Walgreens was (me being Shea inexperienced) was REFINED unknown to me at the time. Ordered this and am super happy. As a person with psoriasis for over 54 years i know what a good moisturizer is!! NOBODY would be disappointed in my eyes. THANK YOU!!! So happy with this(delivery was fast too) i ordered some crackers and jerky!! Looking forward to trying them.
United StatesGreat creme replacement
Great product! It keeps my skin moisturized and no slimy feeling.
United StatesLovely Shea Butter
It’s wonderful! Such a reasonable price for 100% Shea Butter.
